Frequently Asked Questions
Q1: Who is a B2B eCommerce site suitable for?
Answer:Everyone! A B2B eCommerce site is a great business option that can be easily setup by anyone with a useful business idea and adequate supply. These sites are an effective option for wholesalers, manufacturers, distributors, B2C sellers, and any other business with a bulk inventory system. Launching and maintaining a B2B eCommerce site is a simple process, although it can take time for your prominence and sales to grow. If you have reliable suppliers that can provide products in bulk, you can explore setting up a B2B eCommerce website. In comparison to offline stores, a B2B eCommerce website is easier to manage and involves lower expenses.
Q2: How is a B2B eCommerce site different from B2C?
Answer: There are vast differences between B2B and B2C eCommerce sites because of the differences in customer group, buyer behaviour, purchasing patterns, and transaction volumes. A B2B eCommerce website is designed to cater specifically to businesses and bulk purchases. Dedicated B2B features include corporate accounts, customisable prices, quotation systems, approval workflows, suitable payment modes, and bulk shipping options. Since the purchasing cycle tends to be longer in B2B sales, the eCommerce site needs to provide consistent performance from the time of lead generation to final conversion.
Q3: Which eCommerce platform is suitable for B2B eCommerce?
Answer:Both Adobe Commerce (powered by Magento) and BigCommerce are popular options for B2B eCommerce, and they each offer dedicated features for B2B eCommerce sites. While Magento is open source and offers greater customisation support, BigCommerce is available as SaaS and has a quicker turnaround time. Although Magento and BigCommerce are both scalable, BigCommerce will require switching between subscription packages. Integrations and extensions are supported by both Magento and BigCommerce. Ultimately, the decision of which eCommerce platform to choose for B2B eCommerce will depend upon your goals, needs, and preferences. Our team at 18th Digitech can help you understand the nuances of each platform so that you can make the right choice for your brand.
Q4: Do I need a B2C eCommerce site for B2B eCommerce?
Answer: No. B2B eCommerce can be setup independently without an existing B2C eCommerce site. Depending upon your business goals, you can choose to integrate the B2B eCommerce website with offline stores, or solely offer online services. If you already have a B2C eCommerce site, or are planning to expand, the B2C and B2B eCommerce sites can be integrated in the form of hybrid eCommerce. Additional storefronts can be created for B2C or B2B sales, with a single unified management system.